The 2 CRITICAL POINTS To A Successful Local Business Website
Do You Have A Local Business Website?
There are basically only 2 things that you need to know when it comes to measuring whether or not your local business website is doing what it is supposed to do for your LOCAL business.
That’s it. Two Critical Points For Your Local Business Website.
Here They Are:
CRITICAL POINT #1: Marketing your business online goes well beyond “having a website”. It is all about being found when people search for your local products and services. Is your company at the top of the search results? If not, your website and your business do not exist in the eyes of the customer. And even worse is if your competition is there instead, they are getting your sales!
CRITICAL POINT #2: If potential customers DO find your website, do you immediately get them into a tested and optimized sales funnel that turns that nameless website visitor, into a qualified prospect on your mailing list, and eventually into a paying customer?
If you cannot answer YES to both of these points, your competition may very well be stealing easy sales from you right now. If you do not take action to stake out your online presence, you will start to lose more and more business.
People are searching online in droves to find local products and services. This is a fundamental tidal wave of change in shopping habits that you simply cannot afford to miss.
Consider these remarkable statistics:
- 97% of Americans use the internet to shop
- Over 60% of searchers characterize their behavior as “shop online, purchase offline”
- 90% of commercial searches result in local in-store purchases
- 75% of Internet users say their searches are in one way or another “related to local interest”
- 60% of Americans have stopped using the Yellow Pages to find local businesses
- For every $1.00 spend online, $5.00 – $6.00 are spent offline and influenced by “pre-purchase” online research
At CTNetMarketing.com, this is exactly what we do for small businesses exclusively in Connecticut. You will meet in person with a search engine optimization (SEO) and internet marketing expert.
Together we will develop a step-by-step plan to turn your local business website into your #1 money maker!
